HAELIXA

Haelixa has developed an innovative technology to mark, trace and authenticate products from source to retail using a DNA marker.

Summary

We address three key challenges of today’s fashion industry: the need for transparent supply chains, the ability to prove product origin and to support sustainability claims. Our DNA marker creates a unique fingerprint to identify a brand, a supplier or even production lot. Our data is highly reliable, because each marker is unique and the info about the origin and journey is safely embedded into the product all time.
The marker is solved in liquid and then sprayed onto the textile product. The application can easily be integrated into existing automated production processes. The read out can be done with the final or any intermediate product with a simple test. The DNA marker is harmless for humans and the environment, GMO-free, vegan, GOTS and OekoTex 100 compliant, yet strong enough to withstand all industrial processing.

News

    Spotlight On: Neiman Marcus Group

    Find out more about the Neiman Marcus Group's ESG strategy.

    Eminent fashion experts convene in Boston to spur sustainability action

    Fashion leaders and industry stakeholders convened for the renowned Global Fashion Summit: Boston Edition to mobilise action towards a net positive industry.

    Fashion’s tangible pathway to becoming net positive

    Global Fashion Agenda (GFA) has released the 2023 edition of the Fashion CEO Agenda — a concise report to support the establishment and implementation of leader.

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