Haelixa has developed an innovative technology to mark, trace and authenticate products from source to retail using a DNA marker.


We address three key challenges of today’s fashion industry: the need for transparent supply chains, the ability to prove product origin and to support sustainability claims. Our DNA marker creates a unique fingerprint to identify a brand, a supplier or even production lot. Our data is highly reliable, because each marker is unique and the info about the origin and journey is safely embedded into the product all time.
The marker is solved in liquid and then sprayed onto the textile product. The application can easily be integrated into existing automated production processes. The read out can be done with the final or any intermediate product with a simple test. The DNA marker is harmless for humans and the environment, GMO-free, vegan, GOTS and OekoTex 100 compliant, yet strong enough to withstand all industrial processing.


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