Their solution aims to replace traditional fibers, offering a regenerative alternative that is microplastic-free, petrochemical-free, traceable, and scalable. Using seaweed eliminates the need for large quantities of freshwater, pesticides, or arable land, while supporting coastal communities in Brazil. Phycolabs’ fibers are designed for circularity and work with existing textile infrastructure, making them a more low-barrier, high-impact solution for brands committed to decarbonizing fashion.