Recurate is a technology-enabled resale service founded to help brands move towards a more sustainable business model while attracting new customers, growing repeat purchases, and avoiding the disposal of non-new inventory. Recurate enables brands to create a circular eco-system by fully integrating peer-to-peer (low impact and reduced up-front cost), take-back (utilizing brands or localized partners), and several other resale models into a brand’s ecommerce site. This helps brands connect with the 74% of consumers around the world who shop pre-owned.