Upcycling Discarded Items into Furniture?

The Designer Challenge with Julius Juul, Creative Director and Co-founder of Heliot Emil, and Upcycle Labs.

The Collaboration

Julius Juul, Creative Director and Co-founder of Heliot Emil, partnered with Upcycle Labs to explore creative solutions for addressing the challenge posed by waste generated from end-of-use garments.

With a substantial volume of garments which cannot be resold or repaired ultimately ending up in landfills, companies like Upcycle Labs provide innovative solutions for upcycling in the fashion industry. Upcycle Labs employs technology called Filkor process, which is a product destruction process that transforms unsorted fashion waste into granulate, which then gets upcycled into artistic and functional objects.

The Challenge

The ‘Upcycling Discarded Items into Furniture?’ Designer Challenge spans Juul’s studio in Denmark and Upcycled Labs in London, to show the creatives at work. 

Discover more Designer Challenges

First launched in 2020, GFA Designer Challenge is an initiative following exceptional Creative Directors and their sustainable design processes from original idea to final product: matching style and ingenuity with supercharged tech solutions.

GFA Academy invites brands and their Creative Directors to challenge the status quo and work in collaboration with a sustainable solution provider as part of the GFA Designer Challenge.

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